Category: Blog
Pricing strategies to maximize profitability
Balancing profitability and customer satisfaction is a common challenge faced by small business owners. Fortunately, pricing strategies provide a solution and a clear path to maximize profitability while keeping your customers happy. In this article, we’ll help you find your true price and explore six pricing strategies tailored for small businesses like yours. Finding Your…
Maximize opportunity with dual financing
When it comes to financing, every small business has unique needs. A one-size-fits-all approach often falls short of meeting these diverse requirements. That’s why we’re excited to introduce our latest dual financing feature: a solution that combines the benefits of Business Term Loans or Flex Funds Advance with the added flexibility of a Business Line…
Updated – CEBA Refinancing Program: Save up to $20K and then some
The CEBA loan program’s repayment deadline is coming. Set for January 18, 2024, small businesses can take advantage of up to $20,000 in loan forgiveness, but only if they repay their loan in full by the deadline. For many Canadian small businesses still recovering from the effects of the pandemic, this is easier said than…
Flex Funds Advance – everything you need to know
Ask any business owner what their top requirement for success is, and they will tell you: flexible financing. Traditional lending options, like loan and line of credit, have their place but can fail to address the unique needs of certain types of businesses. This is why we created Flex Funds Advance. With a variable repayment…
Is a Business Line of Credit right for you?
Unlocking the potential of a Business Line of Credit for your small business goes beyond understanding its basic definition. While many business owners are familiar with the concept, they may not fully grasp the specific scenarios in which a Business Line of Credit can be beneficial. In this blog post, we’ll share the benefits a…
Mental Health Week: Tools for SMB owners
Owning a small business can be a rewarding experience, but it comes with its fair share of obstacles. Small business owners frequently juggle multiple roles, manage various tasks, and work long hours to achieve their goals, often at the expense of their mental well-being. As we highlight Canadian Mental Health Week, it’s essential to recognize…
Maximize your marketing efforts with ChatGPT
AI technologies have revolutionized the marketing landscape for small businesses, providing new opportunities and challenges in equal measure. However, with the sheer volume of tools available, it’s easy to get lost in the noise. Enter ChatGPT, an AI-powered chatbot that opened a world of opportunity for business owners who may have previously overlooked the potential…
The art of managing customer reviews
Suppose a new restaurant opened in your neighbourhood, wouldn’t you look up reviews of their business online before trying it out? Nowadays, online reviews are an integral part of the customer journey. As consumers, our decision to try out a new restaurant, book a hotel, or purchase a product is often influenced by the opinion…
Should you incorporate your small business?
It’s the age-old question for small business owners: to incorporate or not to incorporate? Incorporation may have seemed like a distant dream when you started your business, but as your business grows and evolves, you may find yourself considering this option more seriously. It can be tempting to put off this decision, but the truth…
Top trends affecting SMBs in 2023 – Part 2
Small businesses face a unique set of challenges in 2023 when it comes to staying ahead of emerging trends. With limited resources and a constantly evolving marketplace, it can be difficult to know where to focus your efforts. However, staying on top of the latest trends can be crucial to the success of your small…
Top trends affecting SMBs in 2023 – Part 1
Over the past few years, small businesses have faced an enormous set of challenges, undergone an incredible amount of change, and have had to practice adaptability to new emerging trends. Unfortunately, there’s no reason to believe this will subside anytime soon, as the Canadian economy is set to face a mild recession. Still, small and…
Valentine’s Day: A Holiday for SMBs
While it has evolved over the years, Valentine’s Day still holds a special place in hearts across the globe. For small businesses, it’s mostly seen as a great opportunity to boost sales. In fact, over the last 5 years, Canadians spent an estimated 3 billion dollars on February 14th. Whether it’s through creative marketing campaigns,…
Understanding personal & business credit
When it comes to managing your finances, understanding the difference between personal and business credit can help you make informed decisions about your business and ensure that you are making the best use of your resources. Good personal and business credit scores are vital for any small business owner to access the financing they need.…
A small business guide to podcasts
It seems like everyone is starting their own podcast these days. They’ve gone from a niche market to mainstream in only a matter of years – and with good reason. As of January 2023, there are over 5 million podcasts with over 70 million episodes between them. Canadians are giant consumers of podcasts, with more…
Leveraging artificial intelligence for your SMB
Unless you’ve been living in a cave, you’ve probably heard about the newest Artificial Intelligence viral sensation, ChatGPT. Created by a company called OpenAI, this software was designed to generate humanlike responses to a wide range of questions. Unlike humans, ChatGPT has all the world’s knowledge. It can write essays, poems, scripts, or even translate…