Author: Adam Aberback
4 Team-Building Techniques That Work for Small Business
Having a cohesive team is crucial for any small business, but building one isn’t easy. Simply putting together a group of people is not “team building” — it takes specific actions and experiences to allow employees to come together into a unit. And as the person running the show, it’s up to you to know…
Why You Need a Marketing Strategy, and 3 Steps to Build One
Marketing your business is no easy task, especially with the countless number of marketing activities that exist today. So, how do you know which are the right ones for your business? It depends on your marketing strategy. What exactly is a marketing strategy? Simply put, it’s a marketing plan of action. A well thought-out marketing…
Webinar Recap: An Insider’s View to Securing Capital to Grow Your Business
Last week we teamed up with our small business education partner SCORE to provide an insider’s view into the new world of business lending in a live webinar. Ty Kiisel, contributing editor at OnDeck, spoke to nearly 300 live listeners to demystify the new landscape of small business lenders. He covered the five major types…
Want to Market Your Small Business Online? Start With These 3 Simple Things
Using the Internet to market your business doesn’t require expensive tools or a fleet of social media strategists. In fact, harnessing the power of the Internet for marketing your small business all starts with three crucial areas. Master them, and you’ve got a foundation to execute an online marketing strategy that brings results. 1. Web…
OnDeck Customer Success Story: CyberImaging Systems
Hal Wilson of CyberImaging Systems needed a short-term small business loan to help him over a cash flow crunch, to meet some marketing expenses, and ramp up for a new customer. After completing the application, he had the cash he needed in less than 24 hours. Check out what he calls the three benefits to…
How to Keep Your Best Salespeople Happy (And Selling)
Salespeople may seem easy to find, but top-performing salespeople are not. Once you’ve put the time and resources into attracting a top talent, or developing skills in a new hire, you’ll want to invest time and energy into retaining them. To accomplish this goal, and hold on to your best salespeople, follow these 4 steps:…
OnDeck Customer Success Story: Procraft Interiors
When Tom Bernard wanted to expand his New York construction company, Procraft Interiors, the bank wasn’t too interested in helping him access the money he needed. After noticing a social media add for OnDeck, he decided to give us a try. It didn’t take long before he had the capital he needed to expand and…
6 Ways Marketing Can Make or Break Your Business
The point of marketing is to show current customers that you value their business, and to win the attention of potential customers. A business that consistently shows how much it values customers can consistently win customer attention. Here are six areas in which marketing can lead you to make decisions that will help your bottom line,…
The 4-Step Guide to Reclaiming Your Time, While Still Growing Your Business
There’s a trap that many small business owners fall into, often without realizing it. Days are constantly packed, and the work week only seems to get longer, but there never seems to be enough time to slow down and handle certain tasks. Business consultant Joanne Macdonald has created a system for escaping this trap, and…
OnDeck Customer Success Story: Grand Slam Market
After purchasing the Grand Slam Market in Fallon, Nevada, new owner Cheryl McCormick saw the need to expand her business and started looking for financing to purchase a new walk-in cooler. After being turned down for an SBA loan at the local bank, they suggested she contact OnDeck. After completing a simple online application, she…
Crain’s 40 Under 40: OnDeck CEO Noah Breslow
The 40 Under 40 is Crain’s annual list celebrating the accomplishments of 40 people who have achieved great success in business before their 40th birthday. This year, OnDeck’s first employee and now our CEO, Noah Breslow, was chosen by a panel of editors at Crain’s as part of this year’s list of high achievers. Noah…
Busy Isn’t Always Productive: 5 Steps to Better Time Use
As a small business owner, you’re undoubtedly busy. But just how productive are you? The two aren’t the same thing, and many small business owners need smart strategies and strong time management skills to keep their days from being eaten up by emergencies, and other people’s priorities. Here are five essential steps that will help…
OnDeck Customer Success Story: J.a.m.b.s. Jewelry
Mark Desrochers, owner of J.a.m.b.s Jewelry, wasn’t really looking for financing when he received a letter from OnDeck but the availability of capital to invest in resources for his store appealed to him so he started looking into an online small business loan. He applied with another lender before OnDeck, but they didn’t give him…
How to Give Performance Reviews – 3 Tips from the Experts
Performance reviews can be dreaded by employees and employers alike. But good feedback can be a vital tool for employee productivity, and happiness. Use these three tips from experts to help you make performance reviews appreciated, not dreaded. 1. Cut out an annual review, and switch to regular performance feedback One of the most frustrating…
An Expert Reveals 3 Productivity Hacks You Aren’t Using Right Now
As a business owner, you do a daily dance between handling the latest customer crisis, managing employees, overseeing finances, and doing the stuff of actual production. You’re left with one giant, unavoidable question: how am I supposed to do it all? According to author and productivity expert Patrick Rhone, you’re not. “I believe the three…